In retail and e-commerce, growth doesn’t come from more traffic—it comes from converting what you already have. But with conversion rates stubbornly low, even small improvements to user experience (UX) can drive meaningful impact.

Join Chetan Sharma (Director of Product Management, Datadog), Eduardo Benavides (IT Operations - eCommerce Head, Coppel) and Matt Bruno (Platform Enablement, Wayfair) as they share how their teams use data to uncover friction in the digital journey, connect system performance to real user behavior, and make smarter trade-offs across speed, reliability, and budgets. You’ll walk away with practical strategies to turn observability insights into measurable improvements in customer experience and conversion.